‘One Bite and He Was Hooked’: From Kenya to Nepal, How Parents Are Battling Ultra-Processed Foods

This scourge of highly processed food items is an international crisis. Even though their consumption is especially elevated in Western nations, constituting more than half the typical food intake in nations like Britain and America, for example, UPFs are taking the place of fresh food in diets on all corners of the globe.

Recently, the world’s largest review on the risks to physical condition of UPFs was released. It warned that such foods are exposing millions of people to chronic damage, and called for immediate measures. Previously in the year, a global fund for children revealed that an increased count of kids around the world were obese than underweight for the initial instance, as junk food dominates diets, with the steepest rises in less affluent regions.

Carlos Monteiro, an academic specializing in dietary health at the a major educational institution in Brazil, and one of the study's contributors, says that companies focused on earnings, not individual choices, are fueling the shift in eating patterns.

For parents, it can appear that the complete dietary environment is working against them. “At times it feels like we have absolutely no power over what we are placing onto our kid’s plate,” says one mother from India. We spoke to her and four other parents from internationally on the expanding hurdles and annoyances of ensuring a healthy diet in the era of ultra-processing.

In Nepal: Battling a Child's Desire for Packaged Snacks

Raising a child in Nepal today often feels like fighting a losing battle, especially when it comes to food. I cook at home as much as I can, but the moment my daughter leaves the house, she is encircled by colorfully presented snacks and sugar-laden liquids. She persistently desires cookies, chocolates and processed juice drinks – products heavily marketed to children. Just one pizza commercial on TV is enough for her to ask, “Is it possible to eat pizza today?”

Even the academic atmosphere reinforces unhealthy habits. Her school lunchroom serves sweetened fruit juice every Tuesday, which she anxiously anticipates. She gets a six-piece biscuit pack from a friend on the school bus and chocolates on birthdays, and encounters a chip shop right outside her school gate.

On certain occasions it feels like the whole nutritional ecosystem is working against parents who are simply trying to raise well-nourished kids.

As someone working in the a national health coalition and leading a project called Encouraging Nutritious Meals in Education, I understand this issue thoroughly. Yet even with my professional background, keeping my young child healthy is extremely challenging.

These repeated exposures at school, in transit and online make it next to unattainable for parents to curb ultra-processed foods. It is not just about children’s choices; it is about a dietary structure that normalises and advocates for unhealthy eating.

And the data mirrors precisely what households such as my own are going through. A demographic health study found that over two-thirds of children between six and 23 months ate poor dietary items, and a substantial portion were already drinking sugary drinks.

These figures echo what I see every day. A study conducted in the region where I live reported that almost one in five of schoolchildren were overweight and a smaller yet concerning fraction were clinically overweight, figures closely associated with the surge in unhealthy snacking and increasingly inactive lifestyles. Another study showed that many youngsters of the country eat sugary treats or processed savoury foods nearly every day, and this habitual eating is linked to high levels of oral health problems.

Nepal urgently needs tighter rules, better nutritional atmospheres in schools and more stringent promotion limits. Before that happens, families will continue fighting a daily battle against junk food – an individual snack bag at a time.

In St. Vincent: The Shift from Local Produce to Processed Meals

My position is a bit different as I was forced to relocate from an island in our archipelago that was destroyed by a major hurricane last year. But it is also part of the stark reality that is confronting parents in a part of the world that is enduring the most severe impacts of global warming.

“Conditions definitely becomes more severe if a cyclone or volcano activity destroys most of your vegetation.”

Before the occurrence of the storm, as a nutrition instructor, I was extremely troubled about the rising expansion of convenience food outlets. Currently, even local corner stores are complicit in the shift of a country once characterized by a diet of fresh regional fruits and vegetables, to one where oily, salted, sweetened fast food, packed with synthetic components, is the favorite.

But the condition definitely intensifies if a hurricane or geological event destroys most of your crops. Fresh, healthy food becomes rare and prohibitively costly, so it is exceptionally hard to get your kids to consume healthy meals.

In spite of having a regular work I wince at food prices now and have often resorted to selecting from items such as vegetables and animal products when feeding my four children. Offering reduced portions or diminished quantities have also become part of the post-crisis adaptation techniques.

Also it is very easy when you are juggling a demanding job with parenting, and scrambling in the morning, to just give the children a small amount of cash to buy snacks at school. Regrettably, most school tuck shops only offer manufactured munchies and sweet fizzy drinks. The result of these hurdles, I fear, is an growth in the already widespread prevalence of lifestyle diseases such as adult-onset diabetes and high blood pressure.

Kampala's Landscape: A Fast-Food Dominated Environment

The symbol of a global fast-food brand towers conspicuously at the entrance of a commercial complex in a urban area, daring you to pass by without stopping at the quick service lane.

Many of the kids and caregivers visiting the mall have never traveled past the borders of Uganda. They certainly don’t know about the past financial depression that motivated the founder to start one of the first American international food chains. All they know is that the brand name represent all things sophisticated.

At each shopping center and each trading place, there is convenience meals for every pocket. As one of the more expensive options, the fried chicken chain is considered a special occasion. It is the place city residents go to celebrate birthdays and baptisms. It is the children’s prize when they get a good school report. In fact, they are hoping their parents take them there for festive celebrations.

“Mother, do you know that some people pack takeaway for school lunch,” my 14-year-old daughter, who attends a school in the area, tells me. She says that on the days they do not pack that, they pack food from a local quick-service outlet selling everything from cooked morning dishes to burgers.

It is Friday evening, and I am only {half-listening|

Wanda Gonzalez
Wanda Gonzalez

A tech enthusiast and digital strategist with a passion for exploring innovative solutions and sharing knowledge through engaging content.